Marketing Recruitment

Marketing and sales complement each other so nicely because without one, the other cannot exist.

If so reliant, why so different?

Practice What We Recruit

Among other factors, when determining what marketing recruitment solution is right for you, judge your marketing recruiter by their own company's marketing.

1) So our staffing members understand marketing ranging from web to traditional print and branding, all marketing for KAS Placement is done not by in-house "techies" but by the same recruiters who are working on your account.

2) KAS Placement has an outbound marketing reach that includes just about every major media outlet. We practice what we recruit.

B2B Marketing Recruitment

Anyone who says that business to business marketing is not creative is... not creative.

However, anyone who thinks that putting Budweiser Frogs on a business homepage as a funny tactic is just as delusional, yet sees even worse results.

Our headhunters know that business to business marketing takes a firm understanding of many factors including:

1) Not just the industry that they are recruiting in, but marketing reps must know the drivers of the people in that exact company whom they are targeting.

Understanding their (not the company's) concerns, as the two are not always in-line. For example, a compliance officer at a large brokerage firm doesn't care about how seamless a piece of software is, but they do care about how safe it is.

2) Our marketing staffing specialists also look for marketing reps who don't emulate; rather our headhunters look for ones that raise the bar.

Anybody can copy; few can intuit then improve upon the opposing team's salesforce via better marketing, thus giving their sales team an advantage before they even pick up the phone.

B2C Marketing Staffing

Business to consumer marketing is so competitive because not everybody needs compliance software, but everybody needs to consume. Yet, the ones who do make money off of it are few and far between.

From phones to food, Americans sell that compliance software so they can buy for themselves and their family.

Thus, where there is money to be made, mass competition exists and where mass competition exists, companies get smarter and more creative.

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